Home cooking is a multibillion-dollar industry that includes cookbooks, kitchen gadgets, high-end appliances, specialty ingredients, and more. Cooking-themed programming flourishes on television, inspiring a wide array of celebrity chef-branded goods even as self-described "foodies" seek authenticity by pickling, preserving, and canning foods in their own home kitchens. Despite this, claims that "no one has time to cook anymore" are common, lamenting the slow extinction of traditional American home cooking in the twenty-first century.

In Look Who's Cooking: The Rhetoric of American Home Cooking Traditions in the Twenty-First Century, author Jennifer Rachel Dutch explores the death of home cooking, revealing how modern changes transformed cooking at home from an odious chore into a concept imbued with deep meanings associated with home, family, and community.